As 2015 comes to a close, we’ve been reflecting on a whirlwind of a year — a year that began with a simple, yet bold idea, that was punctuated by the second most successful Indiegogo campaign of all time. Yes, we humbly accept second place to the masterminds who engineered nature to tap pure honey straight from the […]
As 2015 comes to a close, we’ve been reflecting on a whirlwind of a year — a year that began with a simple, yet bold idea, that was punctuated by the second most successful Indiegogo campaign of all time.
Yes, we humbly accept second place to the masterminds who engineered nature to tap pure honey straight from the hive – nice work!
In the beginning, Storm wanted to remain in the background, and preferred a more behind-the-scenes role in the budding eBike enterprise — a notion that quickly went out the window.
As it’s turns out, Storm has found it in his nature to lead as the face and force of Sondors eBike. Sondors eBike is in a category all its own, as Storm and his team have ignored the predictable steps to building a product, and a business for that matter. Taking to crowdfunding to support manufacturing, has proven advantageous for Sondors eBike.
However, this path did not come free of naysayers and doubters claiming the impossibility of delivering on such lofty promises. Storm found this as inspiring, as it simply means he’s driving people outside their realm of comfort, and bringing them innovation.
Storm often correlates driving a combustion engine vehicle to smoking a cigarette, so naturally he was highly motivated when a knee injury forced him to rely on his car for transportation.
Why wasn’t there a better alternative available?
As it turns out, there was an alternative, an affordable one at that — he would just have to develop it.
Storm isn’t aiming to astound anyone, nor did he set out to change the world with his design. He’s not buying into the organic, sustainable lifestyle buzz, as to him, it’s just tired rhetoric.
Instead, he sees the world from a logical perspective, and with logic as his guide, the solution became very clear: this was a problem that needed a longterm solution, not just for him, but for the masses.
It was an aversion to unsustainable energy, a love of the outdoors, and a manufacturing background, combined with a drive to find an immediate solution, that created the perfect storm to produce the lightning bolt idea that is Sondors eBike.
With the majority of available electric technology as essentially a copying of previous models with minor variations — Storm found affordable alternative transportation in dire need of a makeover.
Today, Storm and his vision continue to challenge the automobile as the widely accepted form of default transportation. He feels that as long as there’s an affordable mode of electric transportation available to the masses, there’s no reason why we can’t imagine major cities without cars, without traffic, without smog.
Forget living beside them, let’s take them out of the picture.
So, with 2016 quickly approaching, there is a Storm in the horizon. And, you can be sure that Sondors eBike is gearing up for some brilliant, bold strikes in the new year.
It’s only logical.